EXPERIENCE
Finn Partners | Associate Creative Director • April ‘23 - Present
| Senior Copywriter • February '20 - April ‘23
Clients: North Shore Bank, Pega, Waygate Technologies, Workhuman, Volante, Kennebunk Savings, Amylyx, Massachusetts Tourism, Thermo Fisher, RR Donnelly, MiMedx, Spring Hills, Jewish Arts Collaborative, Mend, DeleteMe
Media Experience: TV/CTV, OOH, Print, Radio, Digital (Website/Email/Display), Social Media, Brochure
ThatsSoGordo, LLC | Freelance Writer • July '12 - Present
Agencies: J. Walter Thompson, FCB Global, Sapient Razorfish, Reebok, Hill Holliday, Bonfire Labs, Two By Four, Doremus, KaleidoMinds Marketing, ImpactADHD
Clients: BNY Melon, Bradley Corporation, Brookfield Zoo, Busch Gardens, Citi Bank, Hall’s, Harvard Pilgrim, Jamaica Tourist Board, Lean Cuisine, Liberty Mutual, Macy’s, Mercedes, NorCal Cannabis Company, Oreo, Reebok, Royal Caribbean, Salesforce.org, smart, Snap-on, Sun Life Financial, VISA
Media Experience: TV, Print, OOH, Digital (Website/Microsite/Email/Banners), Experiential, Social Media, Brochure, SEO
Epic Signal | Copywriter • Oct '15 - Dec '16
Clients: Miller-Coors (Keystone Light, Henry's Hard Soda, Henry's Hard Sparkling, REDD'S Apple Ale, REDD's Wicked, Smith & Forge Hard Cider, Coors Peak)
Accomplishments: Established tone of voice for Henry's Hard Soda and Henry's Hard Sparkling on social; led social copy on all brands
Media Experience: Influencer Media, TV, OOH, Digital, Social Media
Publicis | Junior Copywriter • July '14 - July '15
Clients: Red Lobster, Meta, Vicks Nyquil & Dayquil, Pepto Bismol
Accomplishments: Meta's "Broken Resolution Blues" campaign (Produced)
Media Experience: TV, Digital, Social Media
Hill Holliday | Junior Copywriter • July '13 - May '14
Clients: Dunkin' Donuts, Harvard Pilgrim, Bank of America, Great Wolf Lodge, Friends of the Public Garden, Liberty Mutual
Accomplishments: Liberty Mutual's "Rise" campaign for the 2014 Winter Olympics (Produced)
Media Experience: Digital (Web Banners, Facebook), Social Activations, Radio, Mobile, POP, OOH, Live Reads
EDUCATION
Miami Ad School | Copywriting • July '11 - June '13
Syracuse University, School of Information Studies, New York | B.S., Information Management & Technology • March '10
Activities: Sigma Phi Epsilon (Technology Chair), The Daily Orange (Contributing Writer), Student Peer Advisor, "Null and Void" Sketch Comedy Show (Writer)
SKILLS
Adobe Premiere 6
MS Office Suite
User Experience
Digital Copywriting
Teamwork
Hair Loss
Spelling/Grammar
RECOGNITION
2020 Shorty Awards: Silver - NorCal Cannabis Company (Best B2B Campaign)
2015 Hatch Awards: Bronze - Friends of the Public Garden (Out-Of-Home Campaign)
2015 Appy Awards: Finalist - Friends of the Public Garden (Mapping/Location-Based)
2014 Creative Media Awards: Finalist - Dunkin’ Donuts (Creative)
2014 OMMA Awards: Finalist - "Best Integrated Online Campaign (Restaurants/Fast Food)"
2014 ADC Portfolio Night All Stars: Medallion - Puma
2014 CLIO Sports: Shortlist - Dunkin' Donuts (Digital/Social)
2014 Fab Award: Finalist - Dunkin' Donuts (Social Media)
2014 ADC Portfolio Night: All-Star (Boston)
2014 MITX What's Next Innovation Award - "Best Integrated Media Campaign"
2014 Shorty Awards Finalist - "Best Integration of Social Media with Television" and "Best Brand on Vine"
1995 2nd Grade Spelling Bee Champion
Work Featured in: Ads of the World, Creativity Online, Advertising Age, 90.9 WBUR - Boston's NPR News Station, Ad Rants, The Boston Globe, Boston Magazine, Bowery Boogie, Brokelyn, The Chive, The Minneapolis Egotist, Reddit NYC (ranked #1), The St. Louis Egotist, Trend Hunter, The Villager
THE ENDLESS PURSUIT OF KNOWLEDGE
Certifications
AI Foundations for Everyone Specialization
IBM - Issued November 2019
Courses
Chatbot Building Essentials
IBM - October 2019
Introduction to Artificial Intelligence (AI)
IBM - October 2019
Content, Advertising and Social IMC
Northwestern University - July 2016
Studio Level B1
Black Box Acting - 2016
Improv Level 1
iO Chicago - 2016
Introduction to Game Theory
University of Tokyo - April 2015
Advertising and Society
Duke University - April 2015